City of Odense at EXPO 2010 in Shanghai
The world expo (or world fair) in Shanghai 2010 is likely to be the largest world exposition ever held, with an expected number of visitors of over 70 million. A world fair is everything – it is a giant exhibition on culture and business, research and technology. It is information and entertainment in one – in short it’s infotainment on a large scale.
The theme of Expo 2010 is "Better City, Better Life," representing the common wish of the whole humankind for a better living in future urban environments.
For the first time ever, Denmark will be represented by both a national pavilion and an urban pavilion at a world fair. Odense has been invited to participate in a special Urban Best Practice area. The title of the Odense Pavilion is "Spinning Wheels". |
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On this page you can read more about:
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The city of Odense at Expo
The Odense pavilion was selected for participation on basis of the project "Odense Cycle City". Out of a total of 113 applicants, Odense was one of 55 selected for participation. The Urban Best Practice area covers 15 hectares.
Grounds for selecting Odense:
- The project has achieved international acclaim.
- The project is highly innovative and reflects the city’s policy, science and technology.
- The project sets an example that can serve as a model at both a regional level and around the world.
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Facts about EXPO 2010
The exhibition takes place in Shanghai from the 1st of May to the 31th of October 2010.
An exhibition area of 5.28 km²
200 participating countries and international organisations
The anticipated number of visitors is 70 million.
90% will be Chinese while the remaining 10% will be foreigners.
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The purpose is to market Odense as a city of experiences and development at regional, national and international levels. The aims are among others:
- to generate benefits for Odense’s citizens and the business community and for the city’s research, technological and urban development, for the environment and public health and for tourism and the experience economy.
- to strengthen Odense’s image nationwide as Denmark’s best cycling city.
- to export the city’s unique knowledge in the fields of urban mobility and urban planning around the world.
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Odense's pavilion
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The City of Odense will show examples of Denmark’s unique cycling culture from the birthplace of fairytale writer Hans Christian Andersen at “Spinning Wheels” pavilion.
Odense's pavillon is situated in the special Urban Best Practice Area with the theme Liveable Cities. The pavilion constitute an area of 500 km2 and has a 150 meters long cykling track.
The exhibition will describe the life of contemporary residents of the City of Fairy Tales. With individual stories, and deliberate choices about cycling, intelligent solutions in the areas of safety, exercise and health, combined with the tale on Danish quality, design and technology. |
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Facts about Odense
The number of cyclists in Odense rose by 20% in three years.
During the same period, the number of accidents declined by 20%.
25% of Odense’s citizens choose the bicycle as their mode of transport for getting to work or their place of study and for other errands.
80% of Odense’s children walk or ride a bicycle to school;
There are 186.00 inhabitants in Odense 500 kilometres of cycling routes.
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Facts about Shanghai
The number of cars is increasing by 1,000 every day.
The number of cyclists has declined by 20% in 20 years.
There are 18,1 mio. inhabitants in Shanghai but no cycling routes.
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The City of Odense has guaranteed project implementation. In addition, a number of partnerships, collaboration agreements and international alliances will be forged as part of implementing the project.
Contact
For more information, please contact:
Helle Thylkjær
Project Manager, Expo 2010
City Hall
Flakhaven 2
DK-5000 Odense C
Mobile: +45 3053 6690
E-mail: hth@odense.dk
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